Why try to fit in when
your brand was born to stand out?
You wouldn’t be caught dead wearing the same outfit as your rival - so why have a brand that looks like theirs too?
Not all brands are created equal – and neither are their Instagram feeds. That’s why we don’t believe in ‘one size fits all’ branding solutions or cookie-cutter strategies.
We know that each business is unique and with that comes the need for a considered, strategic, tailored approach to branding and showcasing your talents to the world. And that’s what we do best.
why we do what we do.
If you’ve been following us on the social scene for a while now, you would have no doubt heard us talk about just how important it is that you know your WHY, what it is that fills your cup and sharing it with your audience.
Our founder started working with Hair, Beauty and Wellness entrepreneurs back in 2015. Over the years we’ve not only helped hundreds of beautiful brands but noticed how damn hard they work to put food on the table with an extremely misrepresented brand trying to make waves in crowded industries.
Such incredible business owners and their teams day in and day out were continually enriching so many people’s lives from all walks of life just so they could feel like a red carpet star.
But who was there to help these entrepreneurs with the branding support that their business truly deserved? Not only their biggest cheerleaders but someone who understands what makes them tick?
We exist for beautiful brands like yours. We exist for you. We’re fuelled by equipping you with the unique and tailor-made branding strategies that will see your business stand out.
You too deserve to feel like a star and we’ve got the red carpet tools to help you climb your way to the top.
the bloom movement.
At Digital Bloom, our killer combo of technical skills and in-depth industry knowledge is our secret *not so secret* weapon. But just as important as the quality of our work is the quality of our humans. We are a team built upon integrity and professionalism. We treat your business like it’s our own.
Transparency, commitment and respect are at the heart of everything we do. Our work is always guided by our guiding values of integrity, quality, authenticity and going above and beyond for our clients.
Attention to detail isn’t an optional extra with us – it’s a given. We call it The Bloom Movement. (It’s kinda our thing.) And you know what? We wouldn’t do business any other way.
We work exclusively for entrepreneurs in the hair, beauty and wellness industries, which means we are 100% focused on your zone of (creative) genius and have an in-depth understanding of what your business is all about.
We specialise in crafting innovative and head-turning brand strategy, snippets of education and graphic design services through on-point (and on-trend) solutions. (Which is just a fancy way of saying we help beautiful brands to stand out from the crowd.)
We only present targeted, customised, original strategies and solutions to our clients. No copying the competition. No recycled concepts. No generic BS. It’s what we’re known for - and hot damn, are we good at it. *wink*
We’re all about supporting brands who want to grow and thrive by providing on-going support and customer care that make you feel like we give a damn about your work. (Which we do. Heaps, in fact.)
We make the hair, beauty and
wellness worlds look good.
meet the team
behind the bloom.
Sarah
+ meet our Founder + Creative Director
If you’ve come to read a generic “about the founder” bio, you’ve come to the wrong place. Yes, she’s a 90’s babe, yes, she’s watched the ten seasons of Friends more times than you can imagine and yep, she definitely donned a grad cap to back up her design #skillz (Bach of Creative Arts, Media and Design if you were wondering) but what really makes Sarah Garner, the industry powerhouse we know and love, bloom?
Injected into the DNA of Digital Bloom, Sarah’s work is fuelled by her genuine love for transforming the way business owners see their brand. From supporting start-up seedlings navigate their branding confidence, breathing fresh new strategies into blossoming brands to being the creative brain behind some of the industry’s hero brand glow ups, Sarah is known for giving a damn about your brand and treating it with the same attention and love she gives her own.
Celebrated in the hair and beauty worlds as an industry leader, Sarah lives for her client’s a-ha moments. The creative brilliance behind powerhouse brands such as Beaute Industrie, Salon Pay and Secret Salon Society, Sarah and Digital Bloom have ignited confidence in over 500 hair, beauty and wellness businesses across Australia and New Zealand through her branding, graphic design and strategic makeovers.
A true adventurer and wanderer at heart, Sarah finds inspiration in her travels and eating her way around the world, using her experiences to influence her creative work. When Sarah isn’t designing head-turning, jaw-dropping designs for her clients, you can find this intrepid, artistic, marketing genius binge watching ten years of Friends reruns, drinking Pinã Coladas (but not getting caught in the rain), and bending the rules by adding a dash of milk to her long black coffee. (Yeah, she’s kinda rebellious like that.)
Josh
+ meet That Numbers guy (aka Bloom’s CFO)
When it comes to all the tricky behind-the-scenes work of this bloomin’ brand (think: complicated account-y stuff), Josh is the man behind the (business) plan.
With a big ol’ fancy double degree in Commerce and International Studies under his Hugo Boss belt, Josh oversees the day-to-day running of Digital Bloom and manages all the super important parts of the business that creative types scratch their heads over. (Because they don’t understand it – not because they have dandruff. Just sayin’.)
A perfect day for Josh is a toss-up between balancing the books and nailing that to-do list (#overachiever) and chilling on an exotic beach in South East Asia with a Pilsner. (Hmmm, hard choice.) And while he loves hiking, camping, and travelling the world, Josh will never let the chance for a good Netflix and chill sesh pass by. With pizza, of course.
(Psst! Want to get on Josh’s good side? Buy him a skinny cappuccino from a local café, and he'll forgive you for that panicked email you sent him at 2 am. Well, probably.)
Alaila
+ meet our blossoming graphic guru
Our junior graphic design whiz, Alaila, is becoming a master of serifs, the guru of aspect ratios, and maker of allllllll the pretty thangs. With her fancy-schmancy piece of paper in Graphic Design and years of industry experience, Alaila is the must-have designer you’ll want working on your dreamy designs (That’s why we coerced, bribed, kidnapped, legitimately hired her.).
A lover of bold fonts, modern design, Ellen, and spaghetti and cookies ‘n cream ice cream (but not at the same time), you can usually find Alaila sketching her latest concepts and ideas with a long black by her side, watching movies, or travelling with her best friend and her dog. (All in the name of creative inspiration, of course.)
Want to make some (branding)
magic with our crew?
Yeah, we know you do.
